original publish date: 22nd February, 2010

decades on …

Print.

Radio.

TV.

I hope that guy had a backup plan.

(not that the Twitter/Facebook/blog guy hasn’t also had to update the skills)

transcript

FTE #1: Hey, social media guy. We need support for our print, radio and TV campaign for the new product range.

FTE #2: I’ll lead with Twitter and Facebook and use the blog for support.

FTE #1: Whatever. I’m going back to my real job.

Caption: If we stop letting the coders name the product we might get taken more seriously.