original publish date: 29th March, 2010
decades on …
Performative sustainability is still alive and kicking, but I don’t hear much about Earth Hour anymore.
Checked Wikipedia, it’s still a thing.
Must just be out of the loop. Can’t decide whether that’s a good or bad thing.
transcript
(pitch black room)
FTE #1: I’ve turned off the office lights for Earth Hour.
FTE #2: But this is a 24 hour call centre!
FTE #1: I know, but the public driving past doesn’t and we want to avoid any bad publicity.
Caption: It’s important to protect the brand planet.